Moms are 250 bloggers in Italy according to the survey conducted by Ask the laboratory of economy and management of institutions and artistic and cultural Bocconi University. The research shows that in 67% of mothers use the blog as a diary, 23% as a “place” information exchange and the remaining 10% as a means of “cause related”.
Are many cases where the web business opportunity arises. “A few weeks ago, the World Street Journal noted that the profession of blogger is the second most common form of self-employment in the U.S..” A report it is Paola Dubini, Bocconi University Ask center director. “Too many mothers are losing their jobs – he says – with motherhood and many seek to find new jobs that offer flexibility and greater possibilities to reconcile work and family.”
Ranging from publishing to tourism, from products to services for early childhood work experience of women who were told this afternoon, in the context of Mam2009 Sole 24 Ore, in the form of bar-camp: 10 minutes each to tell the own history.
Francesca Sanzo, 35, Bologna Sicilian origins, is called “Mother precarious and out.” A week before discovering that they are “soft hold” had decided to leave the “job” to work on his own. She managed to reintegrate into employment after two years, thanks to his blog.
Francesca had started writing posts to share a sense of inadequacy to the role of mother. “I wanted to exorcise the problems refer ironically to myself, is indicative that my blog is called” panzallaria. Then someone liked my writing and finished the job. ” Since then she writes a magazine of an aggregator of blogs and recently has also started to work for a company for which Florence is responsible for web content and promotion. “The web is for me the” perfect place “to work, but also an encouragement for happiness, he says.” Also from the blog, was born a play, titled “The Odd Sock.” Naturally, his promotion is strictly online.
Catherine Stadera, 35 Palermo, brilliant engineer and mother of two children of 3 and 1 year and a half, it was invented “CasainItaly” portal of holiday homes. “The idea came while I was on leave for two pregnancies.” The idea came from a request of his parents: finding tenants for the family home in Sicily. “I realized that demand was exceeding supply – says. So, I contacted other home owners in Sicily and I started running ads to rent. ” Within a few months, Catherine has come to manage, through its portal, rental of holiday apartments in overalls Italy: from the sea to the mountains, to the cities. “Our offerings range from Sicily to the Aosta Valley, from Campania to Lombardy. And now I want to develop the supply in Puglia and Sardinia. Read the rest of this entry »